Arm TechCon 2017 Schedule

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Joe Hupcey, Marketing Product Manager, Formal Verification, Mentor, A Siemens Business

Joe is responsible for Questa Formal and CDC product lines at Mentor, A Siemens Business. Prior to joining Mentor last year, Joe’s former marketing position was Director of Product Marketing for Jasper Design Automation, which was recently acquired by Cadence. Prior to Jasper, Joe held Product Marketing positions at both Cadence, and Verisity (Verisity was acquired by Cadence in 2005). In his time at Cadence, in addition to running many successful marketing campaigns, Joe was able to bring his personal passion for video creation to the work place, and helped Cadence expand their video presence in social media channels. Before transitioning to product management and marketing, Joe worked as an EE in FPGA design, Electronic Design Automation (EDA) tools for FPGAs and ASICs, and ASIC verification. Joe’s educational background includes MBA, MSEE and BSEE degrees from Cornell University, Ithaca, NY.


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